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[最新爆料] Reebonz东南亚募资1.5亿美元

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    2017-3-6 11:09
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    发表于 2017-6-19 16:46:44 | 显示全部楼层 |阅读模式

    作者: 腾讯科技-明轩来源: 腾讯科技2017-06-19 13:40:10


    据外电报道,东南亚最大的奢侈品电商Reebonz目前正计划募集1.5亿美元资金。除去支持公司现有业务外,Reebonz还计划向中国大陆、日本和韩国等东亚市场进行扩张。

    Reebonz首席执行官赛谬尔-林(Samuel Lim)周一表示,从今年5月开始,Reebonz便同高盛、瑞士信贷等投资银行进行合作,为公司寻觅潜在的投资方。这家成立已有8年时间的电商初创公司在2015年完成了上一轮融资,当时的估值约为3亿美元。此交易也让Reebonz成为东南亚市场估值最高的奢侈品电商初创公司。Reebonz的现有投资人包括Vertex Ventures、GGV Capital和英特尔资本(Intel Capital)等。

    “我们正在寻求合适的合作伙伴,来推动公司下一波的增长,”Reebonz首席执行官赛谬尔-林在接受采访时表示。“公司的投资人可以是对成长的奢侈品平台感兴趣的战略财团或是私募公司。”

    赛谬尔-林未透露他给Reebonz本轮融资设定的目标估值。他还表示,Reebonz也在寻求获得互联网或奢侈品厂商的资助,让公司能够借助它们的网络加速获得发展。“奢侈品市场是一个成长市场,Reebonz在这个市场没有太多的竞争对手,”Frost&Sullivan数字化交换副总裁阿贾伊-桑德尔(Ajay Sunder)表示。“Reebonz目前是东南亚大城市消费者购买奢侈品的第一门户。”

    Reebonz的网站和应用准许消费者购买和预订奢侈品牌的拎包、手表和其它奢侈品。Reebonz正在大力推进市场平台,让线下时装店和个人可以直接购买和销售物品。

    “随着买家成为卖家,卖家成为买家,我们将会在平台中增加越来越多的产品,”赛谬尔-林说。“这能够让我们作为一个奢侈品生态体系进行运营,与其它竞争对手区分开来。”

    Reebonz投资2900万美元的8层楼高总部于上月在新加坡投入使用。在开幕式之后,赛谬尔-林和其它创始人带领着客人参观了这家公司的认证程序,爱玛仕包的机器人存储系统,以及该公司的会议室等等。

    Reebonz目前拥有300名员工,该公司已在澳大利亚、中国香港、印度尼西亚、马来西亚、韩国、泰国和中国台湾设立了办事处。



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